Pure Gold Radiance Concentrate

Inspired by the beauty of the golden hour in the Swiss alps, this rich, generous serum revitalizes and enriches skin with the radiance of pure gold. Infused with LA PRAIRIE’s proprietary Pure Gold Diffusion System and the Exclusive Cellular Complex, it is designed to smooth the skin and refine its texture, revitalize its appearance and help even skin tone.

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• How To Apply Concentrate: Apply morning and night after cleansing and toning. Begin the Pure Gold Ritual by dispensing one or two drops from the pipette onto fingertips. Gently warm between fingers and begin massaging into skin in a circular motion, from forehead, along bridge of nose to cheeks and along jawline to chin. Complete the Pure Gold Ritual by following with Pure Gold Radiance Eye Cream and Pure Gold Radiance Cream.

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• Designed to be refilled. The brushed metal casing and cap are designed to be kept indefinitely. Only the delicate glass vials containing the formulas, once empty, are meant to be removed, recycled and replaced.

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• 30 ml

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• Made in Switzerland

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• This product has a refill available here